Building AI Workflows with Claude Cowork Skills
Brock Mesarich | AI for Non Techies
YouTube creator
Izzy Guarino
Head of Product
In today’s fast-paced sales environment, integrating tools that enhance your workflow is critical. Triple Session is designed to help sales teams streamline their call reviews and improve performance through AI Coach.
This guide will walk you through how to integrate your call recording tools—like Google Meet, Zoom, HubSpot, and Fireflies—with Triple Session, and how using AI can significantly improve your sales enablement process.
Before diving into the technical steps, let’s briefly discuss how conversational AI plays a crucial role in sales enablement. By leveraging AI to automatically review calls, sales teams can:
Now that we understand the value AI brings to sales, let’s walk through the integration process to maximize its effectiveness.
Once you’ve received your invitation to join your company’s workspace, the first step is to log in to Triple Session. You will be redirected to the Triple Session main page, where you can begin setting up your profile.
This is where the power of AI Coach comes into play. Once calls start being evaluated, you’ll get detailed feedback on performance, which can be used to improve your sales techniques over time.
Now that you’re in the AI Coach section, the next step is to configure your call recording tools. Triple Session supports several popular tools, such as Google Meet, Zoom, HubSpot, and Fireflies.
Here’s how to do it:
Integrating Google Meet is simple but requires attention to detail. Follow these steps carefully:
This will ensure your Google Meet calls are reviewed by the AI Coach without any issues. Remember: Without full integration, your calls will not be evaluated.
One of the most critical steps in this process is enabling automated call reviews. This feature is what allows the AI Coach to evaluate your calls as soon as they happen.
By enabling this, you ensure that the AI will start analyzing your calls and generating insights that can improve your performance. Automated reviews are key to scaling your call analysis without needing a manager to manually listen to each call.
Now that your calls are being automatically reviewed, you’ll want to ensure that the right scorecards are being used for evaluation. Scorecards are pre-defined sets of criteria that AI Coach uses to evaluate your calls. It’s important to:
Choosing the correct scorecards ensures that the AI is evaluating the right elements of your sales calls, leading to more actionable insights.
By integrating AI into your call review process, you’re taking a significant step toward improving sales enablement. Here’s how:
AI’s role in sales enablement is not just to review calls but to create an ongoing loop of feedback and improvement, which helps increase close rates and shorten sales cycles.
For both Zoom and HubSpot, the integration process is almost identical to Google Meet. Here’s a quick recap:
This process is seamless and ensures that no matter which tool you use for your calls, you’ll get the same level of AI-driven insights.
The Fireflies integration requires a few more steps compared to the others:
After that, enable automated call reviews and select the correct language and scorecards for Fireflies calls. Now, all of your sales calls from Fireflies will be automatically evaluated by AI Coach.
One of the great features of Triple Session is the ability to review older calls. Here’s how:
You’ll receive an email notification once the review is complete, and you can see detailed feedback on how you handled that call.
If you weren’t the owner of a call but still want it to be reviewed, you can manually upload it:
This ensures that every important call is reviewed and added to your performance metrics, even if you weren’t the primary owner.
By following these steps, you’ve not only integrated your call recording tools with Triple Session, but you’ve also unlocked the power of AI Coach. The ability to automatically review calls, receive data-driven feedback, and select relevant scorecards means your sales team can operate at a higher level.
With AI, sales reps can improve continuously without needing a manager to review every call manually. This increases efficiency and ensures that sales enablement is truly scalable across the organization.
By embracing conversational AI through Triple Session, you’re not just keeping up with the competition—you’re staying ahead.
Free plan, no credit card. Watching opens this session in the Triple Session app.
Brock Mesarich | AI for Non Techies
YouTube creator
Eric Nowoslawski
YouTube creator
Oleg Melnikov
YouTube creator
How Triple Session works
Coaching fails when it is an event. Triple Session turns it into a loop: measure the gap, train against it, and check whether the next call moved.
01
Every call is recorded and scored against your own playbook, so the distance between what your team says and what the playbook asks for stops being a guess.
02
Patterns roll up across reps, deals, and objections. You see which behavior is costing pipeline, not just which rep is behind.
03
Training is assigned against that specific gap: short, expert-led sessions tied to the behavior you just measured.
04
Managers coach from evidence instead of memory. A scorecard, the moment in the transcript, and the one thing to practice next.
Start with the free plan and run the loop on your own playbook. No credit card, no procurement conversation.