Coach confidently with data-backed insights
Learn from every deal without listening to recordings
Sales leaders can't go back on every call. Let AI Coach do the heavy work. Spot coaching opportunities on all deals and guide reps to success with confidence.
Review sales calls automatically
Spot strenghts and weaknesses at a glance
Clone top performers across the team
Discover what sets your best reps apart with behavioral AI insights across every call. Share tactics from your top reps across the team using snippets from real calls.
See in-depth playbook insights and rep ranking
Create best-practices playlists with call examples
Everboard reps with expert-led sales courses
Feedback is just the first step. Give your team the resources they need to master every sales skill with our on-demand, gamified training Academy.
Recommended training linked to call performance
Engage reps with bite-sized lessons and certificates
Key features
Automatic Call Reviews
Custom Playbooks
Coaching Plans
Playbook Insights
Moments
Performance Analytics
CRM Integration
Custom Support
Connect with the tools you already use
Triple Session integrates with the major call recording tools and the main CRMs, so you can get started in minutes.
What our users say about us
“Sales training needs a new look for a new generation of sellers. Triple Session matches how sellers learn with accountability, practice, and action. This will fundamentally change how we coach sales people.”
“I've seen quite a few of these new AI tools and yours has been the only one that does what it says it does.”
“I am enjoying and appreciating so much this level of insight. And our whole organization is excited to get this information into HubSpot so that it's visible for everybody else. The team loves the deal insights, they love the next steps, and they love how easy it is to capture and keep track of all the things they're supposed to do.”
“I love that Triple Session's AI helps me organize my entire pipeline and helps me forecast for my deals. It also is such a big help when having forecasting meetings with my manager. The AI is so intelligent. Their customer support is also quite easy to get in touch with and they are all very nice.”
“I've really enjoyed using Triple Session. Its very practical in my day-to-day for uploading information to the CRM, and it saves me a lot of time, at least 30 minutes a day, which is a big deal for us. Plus, I can quickly get insights to use in calls, which gives me much more autonomy.”
“You win that head-to-head in my eyes in terms of your AI versus their AI and your call summarizing versus theirs (Chorus). Triple Session’s AI is definitely better. More in depth. I just love that you take our sales methodology into account and pull that so I can find information quickly.”
“Triple Session has been a fantastic resource to me as a sales leader to build a framework for ‘what good looks like’ in each type of sales call. I'll often refer back to videos and prescribe training in alignment with my call guidance.”
“It's completely flipped coaching upside down. Now, we do all of our coaching based on Triple Session, because we built and personalized the scorecard of what's a great call. We're still doing 1-1s, but we're coaching 100% off of the scorecards and going, ‘hey, you have a theme of missing this, you have a theme of missing that”
“With Triple Session I have experienced a transformation in my sales skills. The practical examples and clear approach have guided me from prospecting, discovery, handling objections to closing sales. Best of all, the platform is so easy to navigate that I can focus on learning and applying what I know. Highly recommend it.”
“The personalization of AI Coach to Onfly’s unique sales process has been a big differential. It wasn’t just some off-the-shelf AI that we adapted; it was something we built together with the Triple Session team. That collaboration made all the difference. The tool aligns with our sales playbook and helps get objective data without the manual labor.”
Frequently asked questions
- What is AI sales coaching?
- AI sales coaching uses machine learning to automatically analyze sales call recordings, score rep performance against defined criteria (like your playbook or a methodology such as MEDDICC), and surface specific coaching recommendations. Instead of managers manually reviewing recordings, the AI reviews every call and delivers a coaching brief automatically.
- How does automated call review work?
- Triple Session's Meeting Bot joins your sales calls and records them. After each call, the AI analyzes the transcript and audio against your custom scorecard — evaluating criteria like discovery quality, objection handling, next steps, and playbook adherence. Managers receive a scored summary with specific moments to address, without listening to the full recording.
- What sales methodologies does Triple Session support?
- Triple Session supports all major sales methodologies including MEDDICC, BANT, GPCTBACI, SPIN Selling, and Challenger Sale. You can also build a fully custom scorecard based on your own sales process and playbook. The AI will score every call against your chosen framework automatically.
- How long does it take to set up AI coaching?
- Most teams are up and running within a day. Setup involves connecting your call recording tool or enabling the Meeting Bot, uploading or building your playbook scorecard, and inviting your team. Concierge onboarding is available for teams that want hands-on help building their custom scorecards and coaching workflows.
- Can Triple Session replace 1-on-1 coaching sessions?
- Triple Session is designed to make 1-on-1 coaching more focused and effective, not to replace it. Instead of spending 1-on-1 time reviewing calls from scratch, managers arrive with data-backed coaching points already identified. Many teams report that their 1-on-1s became more productive and shorter after implementing Triple Session.
- How does Triple Session build custom scorecards for our team?
- Triple Session takes a consultant-backed approach. Our sales specialists meet with your team to understand your playbook and methodology, help document any undocumented steps, then translate your process into scorecards the AI uses to evaluate every call. You can modify scorecards yourself at any time, and our team conducts quarterly reviews to keep them aligned as your strategy evolves.
- Does call scoring work for VoIP calls as well as video calls?
- Yes. Triple Session scores both video calls (Zoom, Google Meet, Teams) and VoIP calls (Aircall, HubSpot VoIP). Calls are captured automatically via native integrations or the Meeting Bot, and scoring works in 99+ languages — making it suitable for global sales teams.
- What coaching analytics does Triple Session provide?
- Triple Session aggregates call scores at the rep, team, and company level so managers can track performance trends over time, see stage-specific rankings (e.g., who excels at discovery vs. proposals), and identify where playbook adherence is breaking down. The system delivers daily snapshots and weekly summaries with coaching recommendations, and automatically surfaces relevant courses and peer "Moments" from top performers to close identified skill gaps.
- Can reps use Triple Session to self-coach and prepare for calls?
- Yes. Reps can use Ask AI Coach from their dashboard to prepare for upcoming meetings, recap previous calls, identify their weakest skill areas, check what follow-ups they promised, and receive personalized training recommendations based on their scoring data — without waiting for a manager coaching session.
