Sales Enablement
Lean the fundamentals of sales enablement, from equipping your team with essential knowledge to fostering customer relationships and boosting their productivity.
Sales Enablement
Will Thompson, Bobbi Jo Frazier, Tim Cameron-Kitchen and more.
- 39 bite-sized video sessions
- Gamified quiz after each session
- Downloadable resources
Who is this course for?
1
Sales enablement professionals seeking comprehensive strategies to empower sales teams and streamline sales processes.
2
Marketing and sales managers aiming to align their teams through effective communication, creating a seamless sales enablement program.
3
Business leaders focused on gaining a competitive edge through in-depth analysis of market strategies and optimizing sales performance.
What you'll learn
Sales Enablement Basics
5 sessionsCommunicating Effectively with Sales Enablement Stakeholders
3 minIBM Sales Enablement Program Success Case
16 min7 Steps to Create a Sales Enablement Program
6 minWhat Are The Key Parts of Sales Enablement?
8 minTop Challenges in Sales Enablement Programs
19 min
Competitive Analysis
4 sessionsAnalyze Your Competitor's Marketing Strategy
14 min5 Steps to Create a Competitive Analysis
5 minCompetitive Analysis Framework
2 minAnalyze Your Competitor's Sales Process
24 min
Sales Enablement Process
11 sessionsCreate The Perfect Elevator Pitch From Patrick Dang
14 minThe Classic & Reverse Fishbone Diagram | A Whiteboard Training Video
14 minWhat to Look for in a Sales Enablement Manager
11 minSell Easier with The Value Equation
11 minBuyer Persona: How to Build an ICP
5 minHow to Create an SLA Between Marketing and Sales Teams
3 minHow to Create a Sales Process
14 minIdentify Pain
14 minConflicts Between Marketing, Sales and CS Teams
7 minPositioning Statements & Core Value Statement
10 minThe Difference Between Leading and Lagging Indicators
3 min
Sales Enablement Assets
2 sessionsSales Battlecards for Objection Handling
6 minThe Most Effective Types of Sales Enablement Content
3 min
Coaching Skills
7 sessionsHow to Become a Great Sales Coach
4 minHow to Coach (by Asking Questions)
6 minHow to Coach Salespeople to Sell More
6 minBuilding Your Inner Coach
17 minHow to Run a Sales Coaching Session
15 minCoach on Performance Vs Development (REKS)
5 minRole of The Manager Has Changed (1 of 4)
5 min
Root Cause Analysis
2 sessionsRoot Cause Analysis Techniques
9 minRoot Cause Analysis
12 min
Emotional Intelligence
6 sessionsWhat Is EQ and Why Is It So Important for Your Career?
7 minEmotional Intelligence: How to Master Your Emotions
10 min3 Easy Steps for ADHD Organization | ADHD Skills Part 3
6 minReduce Your Stress Before Sales Calls
2 minHow to Master Time Management – ADHD Skills Part 1
11 min3 Emotional Intelligence Hacks for Sales
4 min
Book Summaries
2 sessionsBook Summary: ANTIFRAGILE by Nassim Taleb
9 minBook Summary: THE COACHING HABIT by Michael Bungay Stanier
5 min
Cutting-Edge Sales Enablement Strategies
Foundation in Sales Enablement
Start with sales enablement basics to understand its impact on your organization, learn from success stories like IBM’s Sales Enablement Program, and discover how to overcome common challenges in creating effective programs.
Competitive Advantage through Analysis
Gain the upper hand by learning how to conduct thorough competitive analyses, from understanding competitors' marketing strategies to dissecting their sales processes for actionable insights.
Master Sales Enablement Processes
Dive into developing essential sales enablement assets like sales battlecards, and cultivate a culture of growth with advanced coaching skills aimed at enhancing team performance and individual development.
What other sales reps are saying
“There's so much I need to be at the top of my game when selling, from prospecting to rapport-building, running great discovery, presenting, negotiating, not to mention general professional skills like time management and emotional intelligence. With Triple Session, I find everything I need to learn and practice in one place and it's easy to track progress.”
“The Triple Session training has been an invaluable asset for me as an Account Executive When you have been an AE for a while you can start getting complacent with your sales process. This training was key to helping me refine my skills in getting much deeper in discovery, selling to decision-makers, and closing bigger deals.”
“I have been using Triple Session since I was a junior Salesrep to learn the whole sales process and everything related. Today, as a Senior BDM, it continues to help me at the same level in sharpening all my skills- from the basic to the advanced ones. Definitely is a tool which helps me to deliver at the highest level.”
THE TRIPLE SESSION METHODOLOGY
Boost your sales results with the science of learning
We built Triple Session to replace boring and outdated sales training that just doesn't work. How? Using the science of micro-learning and habit-building.
Learn
Learn complex sales concepts turned into easy-to-digest lessons packed with actionable tactics, from 2 to 12 minutes each.
Practice
Take a quiz after each lesson with immediate feedback on your answers, consolidating what you learned from the instructor.
Measure
Review score and accuracy to understand your performance, and stay accountable with weekly training goals and competition.